วันศุกร์ที่ 13 สิงหาคม พ.ศ. 2553

Price Relativity and Behavioral Economics [Poll Results] « Finance ...

Let's say you love Paris and Rome equally, but have to decide between a Paris trip with hotel/airfare/free breakfast, a Rome trip with hotel/airfare/free breakfast, or a Rome trip with hotel/air but no free breakfast. ... As some of you have figured out, the idea for this week's poll question and many of the examples above came from a book called Predictably Irrational by Dan Ariely, which explains how humans don't always respond perfectly logically. ...